No one wants to read your mindless poppycock –it’s time to {grow} up

Anyone can blog, it’s a fact. Not everyone should blog, it’s an opinion that some would argue is a fact. I’ve been doing some in-depth research (like surfing the internet and talking to smart people) and have come to the conclusion that nobody wants to read a humdrum dissertation on a topic that you’re not an expert in. But let’s face it, many blogs are based on opinionated rants or summation of the author’s thoughts on a random subject. Oh, oh, oh, and they’re dripping in keyword-rich SEO butter.
It’s one thing to blog, and another thing to build a blogging community. P.S. the latter is what the smart people I’ve talked are busy doing. I asked some friends “Hey – who do you know that has built an engaged blog community?” MARK SCHAEFER “Which blogger makes think about what they post” MARK SCHAEFER “Who’s blog has good examples of fresh content?’ MARK SCHAEFER… I can’t make this stuff up! I gotta check out this Mark guy… and that’s when I grew up. I introduced myself to him by vowing to read all 274 posts from his blog last year. It was my own personal {grow} project. He said I should be given a medal. I think I did receive a medal – and I’m going to share three of the prized lessons from a year’s worth of the {grow} community.